Last updated March 2022
Information Collected Using Cookies and other Web Technologies
“Pixels”/“Web Beacons” (also known as Web bugs, pixel tags or clear GIFs) are tiny graphics with a unique identifier that may be included on the Services for several purposes, including to deliver or communicate with Cookies, to track and measure the performance of the Services, to monitor how many visitors view the Services, and to monitor the effectiveness of our advertising. Unlike Cookies, which are stored on the user’s hard drive, Web Beacons are typically embedded invisibly on web pages (or in an e-mail).
We may also use Google Analytics and Google Analytics Demographics and Interest Reporting to collect information regarding visitor behavior and visitor demographics on some of the Services, and to develop website content. This analytics data is not tied to any Personal Information. For more information about Google Analytics, please visit www.google.com/policies/ privacy/partners/. You can opt out of Google’s collection and Processing of data generated by your use of the Services by going to www.tools.google.com/dlpage/gaoptout.
Our uses of such Technologies fall into the following general categories:
Operationally Necessary. We may use Technologies that are necessary to the operation of the Services, and related applications, and tools. This includes Technologies that allow you access to the Website, services, applications, and tools; that are required to identify irregular site behavior, prevent fraudulent activity and improve security; or that allow you to make use of our functions such as shopping-carts, saved search, or similar functions
Performance Related. We may use Technologies to assess the performance of the Services, including as part of our analytic practices to help us understand how our visitors use the Website, determine if you have interacted with our messaging, determine whether you have viewed an item or link, or to improve Website content, the App or other Services and related tools.
Functionality Related. We may use Technologies that allow us to offer you enhanced functionality when accessing or using the Services. This may include identifying you when you sign into the Services or keeping track of your specified preferences, interests, or past items viewed so that we may enhance the presentation of content via the Services;
Advertising or Targeting Related. We may use first-party or third-party Technologies to deliver content, including ads relevant to your interests, on the Website or on third party sites. This includes using Technologies to understand the usefulness to you of the advertisements and content that has been delivered to you, such as whether you have clicked on an advertisement. If you would like to opt-out of the Technologies we employ via the Services, you may do so by blocking, deleting, or disabling them as your browser or Device permits.